Twitter, Facebook, Pinterest, Instagram, Google+. Social media is pretty much ubiquitous these days and if you are trying to get your brand in front of anyone under the age of 30 – an essential part of the marketing mix.
But doing social media well is time-consuming and the outcomes are often unpredictable. How do you get your message heard over the hubbub of selfie-sharing Millennials swapping snapshots of their starters and Vines of their BFF doing Running Man? If you are trying to reach a prosperous baby-boomer demographic, should you even bother?
The fact is, we’re all still learning how to use social media as a marketing medium and the received wisdom on what works is a constantly shifting landscape. But there is no doubt that when integrated into a coordinated online content strategy, intelligent use of social media can drive more eyeballs to your website.
Getting social media right is time-consuming and involved – especially if you want to interact with customers online. We may not have all the answers straight away, but we can probably work them out for you while you concentrate on running your business.
Get in touch here for a friendly, no obligation chat about your needs.